As a leader in the direct marketing industry for over 30 years, Specialized Marketing, Inc. is dedicated to helping our clients increase revenue by creating and implementing strategic media plans that enhance and support all advertising channels.

How do we accomplish this?  Our team at SMI enters into a partnership with each client, and becomes an extension of their marketing staff.  We listen to you.  We work to learn every aspect of your business.  We identify what makes your business stand out, your specific needs, and then create a results oriented campaign and media plan with an eye towards maximizing your investment at minimal risk.

Our service extends well beyond planning and execution to include close monitoring of external variables and in-depth campaign analysis.  Our detailed reporting system provides clients with with timely and accurate progress reports, allowing them to remain proactive and help assure a positive return on their investment.